Tom McKeown is a senior executive with over twenty-five years of experience in the software and technology industries. He currently serves as the CEO of TrenData. During his career Tom has propelled growth in several early and middle stage start-up software companies resulting in acquisitions that provided multi-million dollar returns for investors.
Most recently, Tom was executive vice president of sales and marketing for Dallas-based HRsmart, a smaller player in the talent management software market. Despite having a compelling SaaS offering, HRsmart was witnessing limited revenue increases. Tom took over in late 2012 and recruited a team that rocketed new sales to record levels in 2013 and 2014. This growth caught the eye of larger software player Deltek, who acquired HRsmart in February of 2015.
Prior to HRsmart, Tom did a similar turnaround at Aquire Solutions, a workforce planning software company also based in Dallas. As executive vice president of sales and marketing, Tom tripled revenues over a three-year period. Then as President and Chief Operating Officer, he restructured the company, a move that resulted in 15% annual profits. In 2011, Aquire was purchased by Bedford Funding and eventually merged with Peoplefluent, another player in the talent management software space.
Tom was also a sales leader at Expertcity, inventors of GoToMeeting, which was subsequently acquired by Citrix and Meridian Data, a player in the network attached storage market that was acquired by Quantum. Prior to that, Tom worked for Adobe Systems and 3Com.
Tom is a graduate of Trinity College in Hartford, Connecticut, where he earned a bachelor’s degree in mathematics and computer science.
President, North America
August 2015 - present
EVP of Sales and Marketing
August 2012 - March 2015
CEO and Co-Founder
June 2017 - present
TrenData is a cloud based platform company that provides organizations the ability to generate advanced and predictive analytics by unifying and trending metrics from multiple HR software applications.